Editorial standards
Publish what the evidence can support.
Our standard is traceability: a reader should be able to distinguish sourced facts, public customer sentiment, first-party reader submissions, owner-supplied updates, and paid placement.
Sources
Facts stay attached to their provenance.
- Business identity, location, map coordinates, phone, website, rating, and review count must have an identifiable public or business-provided source.
- Service, pricing, and hours claims appear only when the directory record contains support for them.
- Google-hosted photos and review excerpts retain the source attribution supplied with them. Editorial garment-care images are labeled and never presented as a storefront photo.
- Verification dates describe when a field was checked, not a promise that it has remained unchanged.
Our Review
Summaries reflect recurring themes, not invented experience.
- Our Review is a neutral synthesis of attributable public feedback and verified listing information.
- Positive and negative points must be supported by the evidence available for that location.
- We do not claim a visit, transaction, inspection, or garment test unless that first-hand work is explicitly documented.
- When written review evidence is too limited, the profile remains incomplete rather than receiving a generic conclusion.
Ratings and rankings
Volume and score are related but not interchangeable.
Star ratings and review counts come from the named source. The organic ranking uses the confidence-weighted formula documented in How we rank. A ranking is a comparison of current directory evidence, not a guarantee of future service.
Reader submissions
First-party reviews are moderated and labeled.
Reader reviews require a first-hand experience confirmation and a private email address. Approved submissions are displayed separately from third-party rating totals. Business responses require a verified claim.
Owner claims
Verification provides correction tools, not editorial control.
Claiming is free. Verified owners may request factual updates and submit photos they have the right to publish. Claims do not change the ranking formula, suppress a documented review theme, or imply FindMyDryCleaners endorsement.
Advertising
Commercial placement is visually separated.
Any paid placement is labeled Featured or Paid promotion. Payment does not purchase a better organic rank, a favorable Our Review, or the removal of supported criticism.
Corrections
Specific evidence receives a specific review.
Readers and businesses can report closed locations, duplicate records, incorrect hours, map problems, service errors, and other factual issues. We preserve the distinction between correcting a fact and changing an opinion. See the corrections process.
Editor: Henry Gross · Published: August 9, 2026 · Applies to: directory profiles, city pages, research, tools, and owner-supplied updates.
